Though Veronica Mars never had a big fanbase, what the fanbase lacked in quantity, it made up for in rabid devotion. Here are some of the fan campaigns that diehard Marshmallows have undertaken in order to bring new fans and attention to the show.
Cloud Watchers: We hired a plane to fly a "RENEW VERONICA MARS! CW 2006!" banner on the day of the Veronica Mars season 2 finale.
DVD Drive: Veronica Mars fans donated season 1 and season 2 DVDs to libraries throughout the U.S.
Cafe Press Shop: Fans bought Veronica Mars-related items in order to raise money for the DVD drive.
Season 3 Viewing Parties: Fans held viewing parties for the season 3 premiere.
Flyers: Veronica Mars fans put up flyers promoting the show near the end of the third season.
Invisible Children: Fans bought items to raise money for Invisible Children.